The Zone3 Lake Roadshow

Last season, we brought the open water experience to life with the Zone3 Lake Roadshow — a nationwide tour of the UK’s most iconic swim spots. It was all about helping swimmers find their perfect wetsuit, sharpen their skills, and connect with a community that thrives in the water. From triathletes chasing new PBs to those taking their first strokes outside the pool, the roadshow gave hundreds of people the chance to put our performance-proven wetsuits to the test in their true element: the open water.

A pyramid shaped orange buoy with ZONE3 branding. It is sat in the middle of a body of water surrounded by swimmers in wetsuits. A pyramid shaped orange buoy with ZONE3 branding. It is sat in the middle of a body of water surrounded by swimmers in wetsuits.
Close up of male wearing a ZONE3 Aspire wetsuit. He is adjusting his orange swim cap and looking into the distance. Background is green and rocky.

Lake Partners

We have partnered with the best lakes around the UK including: 

Couldn’t make one of the Demo days?

We have partnered with the best lakes around the UK, each recognised as a ZONE3 Performance Centre, the go-to destinations to experience our wetsuits where they perform best.

Each Lake stocks full size curve of Zone3 wetsuits for you to try at any time you like, so pop down and have a swim!

Two ladies posing for a photo after the swim serpentine finish line. The lady on the right is wearing a ZONE3 Advance wetsuit.

Hero Events

Two special ‘Hero Events’ on the tour took the experience even further.

These events included:

  • Swim Coaching from professional athletes, coaches and open water experts. 
  • Motivational Talks to ignite your drive. 
  • Music, Snacks, Coffee & Post-Swim Beers – because performance is worth celebrating. 

These headline stops were the ultimate opportunity to grow, learn, and get inspired, all in one exhilarating day. 

Group of swimmers wearing trisuits and ZONE3 wetsuits. Two ladies in focus are smiling and holding their ZONe3 goggles and orange swim caps.

What to Expect at Every Stop

Zone3 popped up at partner lakes across the UK, bringing our full range of wetsuits for swimmers to try on and test in the water. With Zone3 experts on hand, everyone had the chance to find their ideal fit and the right performance level for their goals.

Highlights included:

  • Try Before You Buy – Test the full size curve of Zone3 wetsuits in real conditions.
  • Expert Fit Support – Get tailored guidance from our kit specialists.
  • Skill Practice – Sharpen your technique and build confidence in open water.
  • Community Vibes – Connect with fellow swimmers and triathletes, from first-timers to seasoned racers